Caboo, 10 years in the making!
Starting off life as the Close Baby Carrier in 2006, the original Caboo featured in the Channel 4 series “Bringing Up Baby” and has been one of the nation’s best loved soft carriers ever since.
In 2011 we mixed it up a little when we rebranded our carrier as Caboo +organic, the highlight of the year was to be awarded an accolade by Which? who recognised Caboo +organic as the UK’s premier soft carrier and the only soft carrier to date to be awarded Best Buy Status.
We also embraced the wants of Dads everywhere with the launch of Caboo DX, the Daddy of soft carriers because we believed that great baby-wearing shouldn’t just be for Mums.
Fast forward a few years and we were hand-picked by the UK’s biggest parenting charity, NCT (National Childbirth Trust) to collaborate with them on the exclusive and affordable Caboo NCT, which quickly became a best seller across the globe and enabled even greater accessibility to soft carrying for parents everywhere.
More recently Caboo dx+ has evolved to become a new stylish 3-in-1 hybrid carrier (our first front to back carrier) with some clever thermo regulating properties, better support, fit and function.
2015 saw the introduction of a new curved design and gorgeous new double faced fabric for the Caboo +organic range and the introduction of Caboo +cotton blend, offering an alternative material option for parents at a price to suit. That same year we were overjoyed to be awarded a Gold for Best Baby Carrier/Back Carrier in the Mother and Baby Awards, the Oscars of the parenting world.
In 2016 we complimented the range even further with Caboo DXgo, our ultra-compact front and rear facing carrier allowing parents to transition from their newborn Caboo carrier into a carrier that provides the right support at the right age and stage for their little one without any compromise.
This year Caboo has reached double digits and we have lots planned to celebrate! Keep an eye on our Facebook page and website this week to find out more or why not sign up to our newsletter to be one of the very first to see our exciting news?